With Christmas just over two weeks away, many people are stocking up on goodies and braving crowds to get their shopping done.
But for low-income families, the challenges of the holiday season can often outweigh the excitement, and that’s where the Salvation Army comes in.
“Everyone has their own family traditions, but within society we usually think of that big Christmas dinner and then opening gifts,” says Keira Schindel, public relations and event co-ordinator. “Salvation Army really tries to make sure families get that, so they feel supported throughout the season.”
The food drives, kettle campaigns and toy shop are the major focal points for the charitable organization.
“We’re anticipating helping over 3,000 households with hampers,” Schindel says. “And we’ve already had 500 families through the toy shop.”
They’re still collecting donations for the toy shop, she adds, hoping to fill in the need for older gifts.
“A lot of people think of the younger kids, but the biggest gap that we see in toys is for teenagers up to 18 years old. They’re definitely a tricky demographic to buy for.”
Soft blankets, scarves or mitten sets and books are a great idea for the older age groups. The easiest way to cover off the teens is to drop off or mail gift cards to the Salvation Army’s Stan Hagen Centre for Families at 2695 Quadra St. in Victoria.
“Gift cards are a good way to do a catch-all,” Schindel says. “It allows teens a little more choice in what they’re looking for.”
Cash donations are always welcome, as it gives the organization the funds to purchase needed supplies, such as warm socks or fresh food.
Just listen for the ringing bells to find a kettle around town, or for tech-savvy donors, text hope1005 to 45678 to donate $5 to the campaign.
With the Salvation Army’s toy shop having opened a week earlier than usual this year and more families than ever expected to benefit from their annual campaigns, there’s never been a better time to give and help make sure families across the region have a wonderful holiday.
For more information, call the Salvation Army at 250-386-3366 ext. 3.
Catch the sounds of Christmas
• For a boost of holiday spirit, buy a ticket to the Naden Band’s Christmas Concerts at the Royal Theatre, on nightly at 7:30 p.m. from Dec. 15 to 17. Tickets are $10 and concert-goers are asked to bring a new, unwrapped toy for the Salvation Army toy drive.