Local businesses asking shoppers to think local first

The third annual Think Local Week is from Dec. 1 to 7.

Local businesses are asking the public to think local first, as the third annual Think Local Week rolls out next week. Think Local First Victoria is an initiative consisting of Greater Victoria business owners that aims to encourage residents to shop at local businesses.

“The primary focus of Think Local Week is to educate the public on the benefits of buying local,” said Gayle Robinson, president of Think Local First Victoria and owner of Robinson’s Outdoor Store. “When you spend 10 per cent of your money locally, 25 per cent more stays in Victoria.”

Think Local Week runs from Dec. 1 to 7. Through promotion in all participating businesses, Robinson hopes to raise the profile of local businesses.

“I think Victoria has a huge appetite for supporting local businesses,” said Robinson.

Nigel Brown, vice-president of Think Local First Victoria and owner of Ruffell & Brown Window Fashions, said local businesses create a unique, competitive shopping experience in a community.

“The biggest misconception is a lot of people think local independent businesses are not competitive in terms of pricing,” said Brown. “Not only are we competitive, but you get a lot more service and other benefits you might not get at some of the other places.”

Along with creating awareness, Think Local First will also be hosting a social media campaign, in which they will be giving away $1,000 in gift cards throughout the week via Facebook and Twitter.

In the new year, Think Local First Victoria will be launching a new loyalty card campaign.

Think Local First has over 165 businesses as members in Greater Victoria, 20 of which will be used as a test for the pilot project.

Shoppers will have one card that can be used at any of the participating businesses, where they will earn points on their purchases. Those points can then be redeemed online for products or gift cards, for example.

“It’s not something that’s normally available for smaller business,” said Brown. “It will encourage consumers to support local businesses.”

The idea came out of Portland’s Supportland program.

“We will be the first Canadian launch,” said Robinson.

For more information, visit thinklocalvictoria.com or facebook.com/ShopLocalVictoria.

 

Just Posted

Project provides barrier to suicides at hospital parkade

VIHA budgets $650,000 for work at Royal Jubilee Hospital parkade

Pandora supervised consumption site has busy first month

Site whose aim is to save lives takes on a new client-driven name: The Harbour

Victoria’s plastic bag ban inspires local entrepreneur to give back

Karebags a local, collaborative alternative for reusable bags, donates profits to charity

BC Nurses Union calls for decriminalization of opioids

BCNU president wants the federal government to do more to reduce preventable deaths

Pedestrian struck on Quadra Street

A pedestrian was struck by a vehicle on Quadra Street at Hulford… Continue reading

VIDEO: Trudeau shuffles familiar faces, adds new ones to expanded cabinet

Justin Trudeau shuffles his front bench Wednesday to install the roster of ministers that will be entrusted with leading the Liberal team into next year’s election.

Greater Victoria prices continue to rise as market shows signs of cooling

A survey shows the aggregate price of a home in Victoria increased… Continue reading

B.C. hockey coach, nurse was killed in case of mistaken identity, police say

In Surrey, Paul Bennett’s wife makes a tearful plea for help in finding her husband’s killer

Lower Mainland blueberry farms expect solid season

Blueberry Council of B.C. says season will be better than last year

B.C. to add hundreds of taxis, delays Uber, Lyft-style service again

Ride hailing companies have to wait until fall of 2019 to apply for licences

BC Games ready to begin on Vancouver Island

More than 2,000 athletes will compete in 18 sports from Friday to Sunday

Plenty of heroes in Thai cave rescue, says B.C. diver

Erik Brown reflects on team effort that brought 12 boys and their coach to safety

Funding available to replace infected B.C. hazelnut trees

B.C. Hazelnut Growers to recieve $300,000 over three years to battle eastern filbert blight

Woman charged after eight dogs seized from hotel room

Sixteen dogs recently seized from Adams and her daughter in Quesnel

Most Read