Boxer Jean Pascal attends a demonstration calling for justice for the death of George Floyd and all victims of police brutality, in Montreal, Sunday, June 7, 2020. THE CANADIAN PRESS/Graham Hughes

Canadian non-profit creates fund to streamline donations to Black-based charities

CanadaHelps fund has raised tens of thousands of dollars

A Canadian non-profit has set up a collective to streamline donations amid a surge in protests against anti-Black racism.

CanadaHelps director of charity engagement Jacob O’Connor said that as protests ramped up, Canadians began to look for ways to give here at home.

In response, the non-profit created the Black Solidarity Fund, a collection of 40 Black-based charities operating in Canada.

“We said look, we have this platform that’s already to go and this is a moment when the Black community really needs support and solidarity… let’s do it,” O’Connor said. CanadaHelps initially began creating “cause funds,” which allow people to donate to causes instead of specific charities, back in the fall. Those two cause funds, directed at COVID-19 aid, raised a collective $5 million.

O’Connor said they first looked at collective funds because research shows that younger generations are less likely than their parents to feel loyal to a particular charity.

“Older generations might have had an affinity or loyalty to a certain organization… younger generation don’t have that same brand loyalty,” O’Connor said.

“They’re more attached to causes.”

PHOTOS: Anti-racism protesters gather in communities across B.C.

Canada has about 86,000 charities, O’Connor said, making it “overwhelming” for people trying to decide which one to donate to, particularly for a cause they are just beginning to monetarily support.

CanadaHelps’ Black Solidarity Fund was whittled down to 40 charities, with the money raised spread between them. As of Tuesday, the fund had raised more than $53,600, with options for both one-time and recurring donations.

O’Connor said that whether people give to the fund or a specific charity, CanadaHelps’ encourages recurring donations.

“It is a predictable source of revenue for charities, which usually get the large bulk of their donations in the last two months of the year,” he said. “That’s always kind of a stressful time and a lot of charities have cashflow issues because of that.”

Giving can be hard in the midst of the economic crisis caused by the novel coronavirus, O’Connor said, but added that small, monthly donations can still be a great way to give back.

“A $5 a month gift, at the end of the year that ends up being $60,” O’Connor said.

“I think every bit helps. It’s going to have a transformative impact on the community.”


@katslepian

katya.slepian@bpdigital.ca

Like us on Facebook and follow us on Twitter.

Want to support local journalism during the pandemic? Make a donation here.

racism

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Comments are closed

Just Posted

Saanich parking ticket payments currently ‘voluntary,’ staff look at new enforcement process

Current system a waste of resources, missed revenue opportunity, councillor says

Virtual film industry career fair offers chance to talk with the experts

Experts in 11 different departments, three film union representative will be in attendance

Renowned Greater Victoria hockey player back to help with female youth teams

Micah Zandee-Hart has played for the senior national team since 2016

Victoria Flamenco Festival goes virtual for 2020 event

The show will go online from July 23 to 26

Metchosin bird card project finds its wings

On display at Metchosin ArtPod from July 10 to 12

B.C. accommodators need phone lines to light up as in-province travel given green light

Travel restrictions during the COVID-19 pandemic have decimated the tourism and hospitality industries

300 Cache Creek residents on evacuation alert due to flood risk as river rises

Heavy rainfall on Canada Day has river rising steadily, threatening 175 properties

First glimpse of Canada’s true COVID-19 infection rate expected mid-July

At least 105,000 Canadians have tested positive for COVID-19 since the coronavirus was identified

Annual music event in Comox Valley celebrates online instead

Vancouver Island MusicFest holds virtual celebration set for July 10

Police ramp up efforts to get impaired drivers off B.C. roads this summer

July is dedicated to the Summer CounterAttack Impaired Driving Campaign

Migrant workers stage multi-city action for full status amid COVID-19 risks

‘COVID-19 has exacerbated an existing crisis’

Okanagan school drops ‘Rebels’ sports team name, citing links with U.S. Civil War

Name and formerly-used images “fly in the face” of the district’s human rights policy, says board chair

PHOTOS: B.C.’s top doc picks up personalized Fluevog shoes, tours mural exhibition

Murals of Gratitude exhibit includes at least one portrait of Henry alongside paintings of health-care workers

In troubled times: Independence Day in a land of confusion

Buffeted by invisible forces and just plain worn out, the United States of America celebrates its 244th birthday

Most Read