Lambrick Park students Joey Sigwin

Lambrick’s biz kids second, third in contest

Lambrick teams of marketing and accounting students took second and third place in Junior Achievement B.C.’s Business Challenge

The next Wolf of Wall Street might just come from Lambrick Park Secondary.

Lambrick teams of marketing and accounting students took second and third place in Junior Achievement B.C.’s Business Challenge, a twice-annual competition that sees young business minds manage virtual companies. The challenge tested their business knowledge in a simulated marketplace, where students from more than 50 high schools across the province strategized to gain market share and financial success.

“You had to make all the decisions that you would make as a real company,” said Jayden Wakeham, whose team DJ. H – with classmates Dylan Price and Harrison Huford – placed third. “We had to make decisions about how much marketing and capital investment to put in. You had to figure out the price of the product you were selling and how many products to produce.”

“The easiest way to make the most amount of profit in our game was to flood the market with as much inventory as possible,” said Dawson Neal of the second place team, Go M’s Go, with classmates Amir Nijjer and Joey Sigwin. “We’d mass produce, sell it at the cheapest price and basically out-inventory the other teams.”

Based on JABC’s Titan business education program, the business challenge taught students how to maximize profits and reduce expenses, as well as lessons involving too much or too little inventory and how to handle unfilled orders. The simulation extended outside of school hours, with the teams executing strategies online before and after classes to stay competitive against other teams in B.C.

Both Lambrick teams advanced from a qualifying round at the end of November to the winners’ round in December, where the teams made their final moves as they vied for the podium. Their planning clearly paid off, as Go M’s Go and DJ. H took second a third, respectively, with Go M’s Go just one point behind the winning North Burnaby Secondary.

“They were ahead for most of the game, and then in the final round, they were worried about too much inventory and kind of dropped their price a little too much, and Burnaby North seized the opportunity,” said teacher Bryan Neal. “In a game where the scores are up to 400 and 500 points, one point is a fraction of a percentage.

“All credit to them – they engaged in the game and learned so much about strategy, and practised hard to get ready for it. It was exciting and fun, and I know the boys are very happy with the outcome.”



Just Posted

Saanich council will consider tax reduction scenarios for 2020 budget

Coun. Rebecca Mersereau however warns of cutting additional funding for capital expenditures

Jurors talk about trial of U.S. man convicted in 1987 murders of Saanich couple

Three jurors offer a window into deliberations during the trial

West Shore RCMP arrest man in stolen vehicle, seize handgun

Vehicle was reported stolen from Duncan on July 18

Victoria Police issue warning after man left dangling from raised Johnson Street Bridge

A man bypassed safety measures and became stranded as the bridge lifted

Premier John Horgan hints at daylight saving changes after record-breaking survey response

B.C.’s largest public consultation saw more than 220,000 residents respond to time change survey

VIDEO: Missing teens named as suspects in three northern B.C. killings

Kam McLeod and Bryer Schmegelsky are wanted in the deaths of Lucas Fowler, Chynna Deese, unknown man

Coroner investigating after body recovered from Okanagan Lake

Penticton fire department assisted the RCMP with the recovery of a body Saturday

Overdoses overwhelming in B.C. Interior

Part two: Who’s affected by the current opioid crisis

Kelowna cab driver charged with sexual assault

RCMP received a report May 28 alleging a taxi passenger had been sexually assaulted by a cab driver

Tubing world record broken on Vancouver Island

But record for length of tubes linked together still has to be confirmed

The Beaverton’s sharp satire thrives in polarized political climate

Canadian TV series’ third season to air Tuesday on CTV after “The Amazing Race Canada”

VIDEO: Young couple found dead in northern B.C. had been shot, police say

Chynna Noelle Deese of the U.S. and Lucas Robertson Fowler of Australia were found along Highway 97

VIDEO: Man found dead near B.C. teens’ truck could be linked to a double homicide

RCMP said they are looking for Kam McLeod, 19, and Bryer Schmegelsky, 18, of Port Alberni

Family of missing B.C. senior with dementia frustrated with situation, heartened by community support

Nine days since Grace was last seen the question remains: ‘How can an 86-year-old just disappear?’

Most Read