The Victoria Cool Aid Society has launched a fun new fundraising campaigne called #HomeHairChallenge to raise money for those in need during the COVID-19 pandemic. In 2017, Brian Bates and his friends raised thousands for Cool Aid by shaving their massive manes in the “Beard On, Beard Off” challenge. (Photo contributed by Victoria Cool Aid Society)

The Victoria Cool Aid Society has launched a fun new fundraising campaigne called #HomeHairChallenge to raise money for those in need during the COVID-19 pandemic. In 2017, Brian Bates and his friends raised thousands for Cool Aid by shaving their massive manes in the “Beard On, Beard Off” challenge. (Photo contributed by Victoria Cool Aid Society)

Victoria Cool Aid Society launches #HomeHairChallenge

If you’ve had a Britney Spears 2007 moment during these isolating times, here is some reassurance you did it for good reason.

The streets of Greater Victoria may look very different once social distancing comes to an end, as every professional hairdresser’s worst nightmare is about to come true.

The Victoria Cool Aid Society has launched a fun new fundraising campaign called #HomeHairChallenge to raise money for those in need during the COVID-19 pandemic.

READ ALSO: More than 600 items donated to the homeless occupants of Topaz Park

“As hair dressers and salons have temporarily shut down, members of the community are left to fend for themselves with personal grooming,” VCAS said in a press release. “This has given rise to the #HomeHairChallenge where people showcase their handiwork by posting before and after pictures of haircuts, dye jobs or other homemade creations using the hashtag #HomeHairChallenge.”

To help get people fired up for the competition, donors Jim Thomson and Kathleen Brandsma offered to shave their noggins in support of the occasion. They also plan to match donations made through the challenge up to $10,000 until April 30.

“We wanted to come up with a way to help the community that would also help people have a bit of fun and create some levity in these serious times,” said Thompson.

If you plan on joining in on the hair action, simply post a before and after photo to Facebook or Instagram using #HomeHairChallenge @VicCoolAid.

“Your donations will provide food security and care for hundreds of people served by Cool Aid,” said VCAS.

Donations to #HomeHairChallenge can be made at CoolAid.org/homehairchallenge.

Like us on Facebook and follow us on Twitter

Just Posted

Kay Gallivan paints a mural on the east wall of North Park’s Tiny Home Village (Kiernan Green / Victoria News Staff)
North Park Tiny Home Village opens at Royal Athletic Park lot to 30 unhoused

Residents will settle into new private units and the North Park community over the weekend

Commonwealth Place recreation centre was shut down before 8 a.m. on Friday following a power outage. (Saanich Parks, Recreation and Community Services/Twitter)
Saanich Commonwealth Place closed due to power outage, outdoor classes still running

Indoor classes, programs at pool and weight room halted

The woman also received distracted driving tickets in 2018 and 2019. (Black Press File Photo)
Oak Bay driver gets third distracted driving ticket in four years

Officer caught the woman using her phone while at the wheel

Daily confirmed COVID-19 cases reported to B.C. public health, seven-day rolling average in white, to May 12, 2021. (B.C. Centre for Disease Control)
B.C. preparing ‘Restart 2.0’ from COVID-19 as June approaches

Daily infections fall below 500 Friday, down to 387 in hospital

Sinikka Gay Elliott was reported missing on Salt Spring Island on Wednesday, May 12. (Courtesty Salt Spring RCMP)
MISSING: Salt Spring RCMP find woman’s car, still seek Island resident

Sinikka Gay Elliott is 5’3” with a slim build and dark brown short hair

Anyone with information on any of these individuals is asked to call 1-800-222-TIPS (8477) or visit the website victoriacrimestoppers.ca for more information.
Greater Victoria Crime Stoppers wanted list for the week of May 11

Greater Victoria Crime Stoppers is seeking the public’s help in locating the… Continue reading

A Saanich man received almost 10 years in Supreme Court in Courtenay for a shooting incident from 2018. Record file photo
Shooting incident on Island nets almost 10-year sentence

Saanich man was arrested without incident north of Courtenay in 2018

Bradley Priestap in an undated photo provided to the media some time in 2012 by the London Police Service.
Serial sex-offender acquitted of duct tape possession in B.C. provincial court

Ontario sex offender on long-term supervision order was found with one of many ‘rape kit’ items

Rich Coleman, who was responsible for the gaming file off and on from 2001 to 2013, was recalled after his initial testimony to the Cullen Commission last month. (Screenshot)
Coleman questioned over $460K transaction at River Rock during B.C. casinos inquiry

The longtime former Langley MLA was asked about 2011 interview on BC Almanac program

Steven Shearer, <em>Untitled. </em>(Dennis Ha/Courtesy of Steven Shearer)
Vancouver photographer’s billboards taken down after complaints about being ‘disturbing’

‘Context is everything’ when it comes to understanding these images, says visual art professor Catherine Heard

Most Read