Rogers, CBC sign 7-year sub-licensing agreement for Hockey Night in Canada

Rogers is in its fourth year of a 12-year, $5.2B agreement with the NHL for exclusive media rights

Rogers Media and CBC have signed a new seven-year sub-licensing agreement for English-language broadcasts of “Hockey Night in Canada” and the Stanley Cup playoffs.

The agreement announced Tuesday begins in 2019-20 after the end of a current deal between the media giant and the public broadcaster.

Rogers is in its fourth year of a 12-year, $5.2-billion agreement with the NHL for exclusive media rights.

The deal included a four-year sub-licensing deal to allow the CBC to air “Hockey Night in Canada.” That agreement was later extended by a year.

The seven-year extension, which also includes digital streaming rights, means CBC will carry “Hockey Night in Canada” until the end of the Rogers deal.

VIDEO: NHL agrees to consider Seattle for new NHL team

“CBC has been an excellent partner over the years and we are excited to extend our relationship,” Rogers Media president Rick Brace said in a statement. “Hockey Night in Canada is the most celebrated hockey brand in the country and is steeped in tradition. We are committed to working together to ensure it reaches the widest possible audience.”

“Hockey Night in Canada” was the cornerstone of CBC’s sports programming for decades before Rogers and the NHL struck their huge deal.

While CBC can still show the popular NHL program, Rogers receives all revenue from ”Hockey Night in Canada” broadcasts and has complete control over the show under the existing deal. Rogers said it will continue to produce the games and exercise editorial control through its Sportsnet broadcasting arm through the announced extension.

CBC will continue to show nationally televised regular-season games on Saturday night as well as all four rounds of the Stanley Cup playoffs.

“Our priority in coming to this new agreement was to ensure Canadians continue to have access to Saturday night hockey on CBC and an overwhelming majority of our audience told us they want it to be on CBC,” CBC Sports executive director Greg Stremlaw said in a statement.


Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Comments are closed

Just Posted

Saanich plugs into $100,000 government grant for 20 new EV chargers

Six chargers to be installed at four municipal parks

Greater Victoria housing market sees positive bump in June

Sales up by 76.8 per cent compared to May

Owners say loss of parking pushes businesses to the brink

New Penny Farthing patio ‘will be like New Orleans, or Las Vegas’

Saanich woman says sexual assault was dismissed by police because of her ‘body language’

Patrol officers investigate sexual assault files, make decisions on what goes to Crown counsel

‘Tarantula moth’ spotted in broad daylight in Victoria

Polyphemus moths are one of the largest insects in B.C.

All community COVID-19 outbreaks declared over in B.C.

Abbotsford manufacturer cleared by Dr. Bonnie Henry

B.C. First Nations vow to keep fighting after Trans Mountain pipeline appeal denied

Squamish Nation, Tsleil-Waututh Nation and Coldwater Indian Band made the application

‘Queue jumpers’ not welcome in B.C. as COVID-19 U.S. cases rise: Horgan

Premier Horgan said he’s heard concerns that Americans have stopped at Vancouver hotels instead of heading to their destination

US officer resigns after photos, connected to death of black man in 2019, surface

Elijah McClain died, last summer, after police placed him in a chokehold

Black worker files discrimination complaint against Facebook

Oscar Veneszee, Jr. has worked as an operations program manager at Facebook since 2017

Nestle Canada selling bottled water business to local family-owned company

The Pure Life bottled water business is being sold to Ice River Springs

Major B.C. salmon farm tests new containment system to curb sea lice infestations

System “essentially eliminates” contact between wild and farmed fish stocks, says Cermaq

Major B.C. salmon farm tests new containment system to curb sea lice infestations

System “essentially eliminates” contact between wild and farmed fish stocks, says Cermaq

Most Read